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Northwestern Mutual Donates For Denim

Corporate America has long frowned on wearing jeans to the office, but a fun trend has emerged TeamConnor Childhood Cancer Foundation created a new program, Donate for Denim, that allows employees to wear jeans to the office on Fridays when they make a donation to the childhood cancer organization.

Northwestern Mutual – Dallas, a financial services firm, signed up for the program in 2017 and by all accounts, Donate for Denim has already been a great success. In just one quarter, Northwestern Mutual employees donated more than $1,500 to TeamConnor. Employees contributed $5 or more for the freedom to wear denim on Fridays.

“This is a great program for companies that are looking for unique opportunities to involve their employees in philanthropic efforts without asking for large donations or a significant investment of time,” said Kathryn Copple, executive director of TeamConnor Childhood Cancer Foundation. “Donate for Denim combines the trend of relaxing dress codes with a great cause, childhood cancer, and gives the employees freedom to work in comfort.”

There are do’s and don’ts of wearing jeans in the workplace and according to, a few simple guidelines will keep everyone stylish and HR happy: 


  • Darker denim tends to look dressier than a light wash jean or distressed jean.
  • Pairing dark denim with a pair of black dress shoes and a black or navy blue blazer looks smart. 
  • Short-sleeved polo shirts with dark denim pairs well with bold colors as well as cardigans over a button-up dress shirt. 


  • Never wear skinny jeans, baggy, ripped or torn jeans to work as these can leave the impression you do not take work seriously.
  • Embellishments of any kind, such as patchwork, rhinestones, or studs are not appropriate.  
  • Leave the flip-flops, strappy sandals, and tennis shoes at home. 

To join the Donate for Denim program, contact

TeamConnor hosts several events throughout the year to raise funds and awareness for childhood cancer research, including the 14th Annual III Forks Golf Classic, May 6-7, 2018; Splash Out Childhood Cancer, Summer 2018; National Childhood Cancer Awareness Month Concert, September 2018; and the 8th Annual Northwestern Mutual Clay Shoot, November 2018.  For more information on how to join the fight against childhood cancer, please visit or 

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